{"id":71430,"date":"2022-04-08T10:00:00","date_gmt":"2022-04-08T00:00:00","guid":{"rendered":"https:\/\/elements.blog-cms.envato.net\/?p=19769"},"modified":"2025-11-11T17:46:12","modified_gmt":"2025-11-11T06:46:12","slug":"ecommerce-website-features","status":"publish","type":"post","link":"https:\/\/elements.envato.com\/learn\/ecommerce-website-features","title":{"rendered":"10 Must-Haves of an eCommerce Website in 2022"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">With the onset of the global pandemic, the shift towards online shopping is rapidly becoming the new normal. In 2021 alone, eCommerce generated 4.9 trillion U.S. dollars worldwide.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And it\u2019s not expected to slow down any time soon. A forecast by <a href=\"https:\/\/www.statista.com\/statistics\/379046\/worldwide-retail-e-commerce-sales\/\" target=\"_blank\" rel=\"noopener\">Statista<\/a> reports that eCommerce is set to grow by 50 percent over the next four years \u2013 and projected to reach a whopping 7.4 trillion US dollars by 2025. So if there\u2019s ever been a right time to hop on to the eCommerce train \u2013 it\u2019s now.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With this in mind, it\u2019s super important to optimize your website to provide your customers with the best online shopping experience possible. Your website is the online home of your business and a central location to direct your target audience, so it should be on point, on-trend and up to speed with all the latest eCommerce features. Want to <a rel=\"noreferrer noopener\" href=\"https:\/\/katanamrp.com\/blog\/secrets-makers-dont-know-selling\/\" data-type=\"URL\" data-id=\"https:\/\/katanamrp.com\/blog\/secrets-makers-dont-know-selling\/\" target=\"_blank\">maximize your online business<\/a>? Here are the must-have elements of a successful <a rel=\"noreferrer noopener\" href=\"https:\/\/webkul.com\/ecommerce-marketplaces\/\" target=\"_blank\">eCommerce website<\/a> in 2022.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"eCommerce Trends\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/UrFUAk7kWn8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">The Basic Features of an eCommerce Website in 2022<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A functional eCommerce website typically has a Homepage, a Products page, a Blog, and an About Us page. But in 2022, eCommerce owners need to think beyond the basics to meet the ever-changing technological landscape and developing needs of their customers. Here are some of the essential elements every eCommerce website should include in 2022.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. Responsive Website Design<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/fa519473-696f-45e7-91f9-2c2b9ac16688?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=99d059880e024838453272c5194725558293ce1d2498506961a6065473c02a02\"\n                            alt=\"Melani - Responsive Prestashop Theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/403bfd49-fc42-4dbc-9f62-993f4a2d8b32?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=736a7e535c0231d3404c686b0e2bea57c99ff1b2d17bc7750f34504f13839382\"\n                            alt=\"Melani - Responsive Prestashop Theme\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Melani &#8211; Responsive Prestashop Theme            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/Plaza-Themes\" target=\"_blank\">\n                    Plaza-Themes                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/cms-templates\" target=\"_blank\">\n                    CMS Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/melani-responsive-prestashop-theme-94K7JH\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">In this day and age, consumers are using their mobile phones more and more to shop and interact with brands online. In just a few scrolls and clicks, consumers can purchase products right from the comfort of their screen \u2013 which is why it&#8217;s super important to ensure your website is mobile friendly and responsive for all devices. <br><br>Recent reports show that <a href=\"https:\/\/www.digitalexaminer.com\/mobile-marketing-statistics\/\" data-type=\"URL\" data-id=\"https:\/\/www.digitalexaminer.com\/mobile-marketing-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">79% of smartphone users<\/a> purchased products online with their mobile devices within the last six months, and due to the global pandemic, many B2B brands have adopted mobile websites \u2013 with <a href=\"https:\/\/www.digitalexaminer.com\/mobile-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\">80% of B2B buyers<\/a> now using a mobile device to make purchases. The development of custom-branded apps has also increased in recent years, which has paved the way for optimizing the online customer journey.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">How can you make your website mobile-ready? Ensure that it has a <a href=\"https:\/\/developer.mozilla.org\/en-US\/docs\/Learn\/CSS\/CSS_layout\/Responsive_Design\" target=\"_blank\" rel=\"noopener\">responsive design<\/a> which is adaptable to different screen sizes, layouts and resolutions, and do a mobile-friendly test to ensure it looks great across all devices. You can also use drag-and-drop website builders such as Elemento and even <a href=\"https:\/\/elements.envato.com\/web-templates\">download eCommerce website templates<\/a> to make your website more responsive.<\/p>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/melani-responsive-prestashop-theme-94K7JH\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Melani &#8211; Responsive Prestashop Theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Plaza-Themes        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/fa519473-696f-45e7-91f9-2c2b9ac16688?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=99d059880e024838453272c5194725558293ce1d2498506961a6065473c02a02\"\n            alt=\"Melani - Responsive Prestashop Theme\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/thebell-multipurpose-responsive-prestashop-theme-AHDGSN\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Thebell &#8211; Multipurpose Responsive Prestashop Theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Plaza-Themes        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/6766e4a7-cccc-4a32-afdd-ba5c054155ae?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=645c80db01baadc5405270c8619c7b33e0a1c6a5816c2cf3f5d44785f3a409f4\"\n            alt=\"Thebell - Multipurpose Responsive Prestashop Theme\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/mooboo-fashion-opencart-theme-JYF94H\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            MooBoo &#8211; Fashion OpenCart Theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Plaza-Themes        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/14dc1b8a-38f5-46a2-ac97-eefea400d113?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=696b9c83ce9749e5c4693e69326417d62856578e64dd12668bb1289ef7be6613\"\n            alt=\"MooBoo - Fashion OpenCart Theme\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">2. User-Friendly Navigation<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/4008c891-0373-49a0-931e-b573d291be30?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=43fbd447ef4612a08d729cbf184caebe8e4a91c80eb22a7b3ccd2888fc4d4984\"\n                            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/7269bb11-89b2-4531-a04e-7446f7c9583d?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=4bff8e7192cf58b44bb7ac2ef0540089307ef3e8ae83b56040c1a296e4cea547\"\n                            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/99f2da33-f2c3-47ef-8b12-cd1c15a0cce5?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=a19af465176ab0731a1fc58e0d98906f52fb42342020c87586e392f8471b4368\"\n                            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/bf274348-4496-4254-bbbe-fb7a4fd406f3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=b5d77346c126149a5d2929d5eebf4859bcccec5b009e3f871541245f0cf55b07\"\n                            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/cafc8e2d-b25f-47fd-9644-14b0fc8e8990?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=9b5ab902b58d0bbeda82e064a36994736b3598a71e85c919ab7ee1904a9fc882\"\n                            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Quixly &#8211; Multipurpose Opencart Responsive theme            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/eptheme\" target=\"_blank\">\n                    eptheme                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/cms-templates\" target=\"_blank\">\n                    CMS Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/quixly-multipurpose-opencart-responsive-theme-248EDTH\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">Upon visiting a new website, most visitors go straight for the website navigation. According to the <a href=\"https:\/\/contentsquare.com\/insights\/digital-analytics-benchmarks\/\" target=\"_blank\" rel=\"noreferrer noopener\">2021 Digital Experience Benchmark Report<\/a>, the average time on a page across all industries is just 54 seconds. After that, the attention span declines.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"margin: 0px;padding: 0px\">It&#8217;s important to make your navigation as user-friendly as possible to help your visitors get where they need to go easily and efficiently\u2014whether they&#8217;re purchasing, looking for additional information, or even getting in touch with customer service through an<\/span>&nbsp;<a href=\"https:\/\/www.helpware.com\/services\/e-commerce-call-center\/\" data-type=\"URL\" data-id=\"https:\/\/www.helpware.com\/services\/e-commerce-call-center\/\" target=\"_blank\" rel=\"noreferrer noopener\">ecommerce call center<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.nngroup.com\/videos\/attention-leans-left-websites\/\" target=\"_blank\" rel=\"noreferrer noopener\">Eye-tracking research<\/a> shows people spend 80% of their viewing time on the left portion of your website and only 20% on the right side, so to maximize the attention of your audience, pay the most attention to the left-side portion of your site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Another tip for optimizing your eCommerce website is to make your menu vertical. This makes it easier to shift your navigation to a mobile-responsive design, and can make your website easier to navigate for both new and returning visitors. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/amazon-2.png\" alt=\"Amazon - User-Friendly Navigation\" class=\"wp-image-82282\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/amazon-2.png 1600w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/amazon-2-768x432.png 768w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/amazon-2-1536x864.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon is a great example of an optimized website with both a vertical and user-friendly navigation interface. Other navigation best practices include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>List the most important features at the top<\/li>\n\n\n\n<li>Choose SEO-optimized terms for your menu&nbsp;<\/li>\n\n\n\n<li>Include a search bar<\/li>\n\n\n\n<li>Label important pages and cluster them accordingly<\/li>\n<\/ul>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/zenex-multipurpose-e-commerce-shopify-template-W53KKDU\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Zenex &#8211; Multipurpose E-commerce Shopify Template        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            eptheme        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0c8fba33-02da-46da-abe1-5777cfd4b291?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=a6151ec1385ccce6195b8b093baec2fccf988c133d1c74feeba82736ce49bec2\"\n            alt=\"Zenex - Multipurpose E-commerce Shopify Template\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/quixly-multipurpose-opencart-responsive-theme-248EDTH\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Quixly &#8211; Multipurpose Opencart Responsive theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            eptheme        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/4008c891-0373-49a0-931e-b573d291be30?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=43fbd447ef4612a08d729cbf184caebe8e4a91c80eb22a7b3ccd2888fc4d4984\"\n            alt=\"Quixly - Multipurpose Opencart Responsive theme\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/storzo-multipurpose-e-commerce-opencart-3-theme-CGL9B52\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Storzo &#8211; Multipurpose E-commerce Opencart 3 Theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            eptheme        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/f1bea16f-3cf5-46fd-ba0a-c0bc5721a4d7?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=d12d1f065568fe07a6818003578e0e4c11e6f915f06fb14b37a55af5da3e7870\"\n            alt=\"Storzo - Multipurpose E-commerce Opencart 3 Theme\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">3. Multiple Security Features<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/438a456a-f910-44a9-8f39-bc33dd66abc3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=7dca8a82a7c13941fe77d725dbe24819bfc63ab1815cd09c3958f32703df262e\"\n                            alt=\"Bixbang | Minimalist eCommerce Shopify Template\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/a5d4dda5-6070-4b7c-9e18-383143ca31e8?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=c5519bbdf08bb4588a1c69b1ffd67d866ad89aecd283eb85d0571a55b1b829ec\"\n                            alt=\"Bixbang | Minimalist eCommerce Shopify Template\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Bixbang | Minimalist eCommerce Shopify Template            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/SpyroPress\" target=\"_blank\">\n                    SpyroPress                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/cms-templates\" target=\"_blank\">\n                    CMS Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/bixbang-minimalist-ecommerce-shopify-template-CY28U5L\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">As technology continues to develop, the risk of hacking and security breaches rise. That\u2019s why another must-have for your eCommerce website is security features. One of the best methods to secure data and information online is to use a <a href=\"https:\/\/surfshark.com\/es\/download\/windows\" data-type=\"link\" data-id=\"https:\/\/surfshark.com\/es\/download\/windows\" target=\"_blank\" rel=\"noreferrer noopener\">VPN for PC<\/a> to add an extra layer of protection, depending on what you&#8217;re currently using. This is usually your website\u2019s first line of defense against malicious malware and other cyberattacks, many times, without you even knowing. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to these measures, implementing a <a rel=\"noreferrer noopener\" href=\"https:\/\/www.wiz.io\/academy\/what-is-a-cloud-native-application-protection-platform-cnapp\" target=\"_blank\">Cloud-Native Application Protection Platform<\/a> (CNAPP) can significantly enhance your website&#8217;s security. <a href=\"https:\/\/sysdig.com\/learn-cloud-native\/what-is-a-cloud-native-application-protection-platform-cnapp\/\" data-type=\"URL\" data-id=\"https:\/\/sysdig.com\/learn-cloud-native\/what-is-a-cloud-native-application-protection-platform-cnapp\/\" target=\"_blank\" rel=\"noreferrer noopener\">CNAPP<\/a> provides comprehensive protection for cloud-native applications, integrating seamlessly with modern cloud technologies and architectures<br><br>According to a <a rel=\"noreferrer noopener\" href=\"https:\/\/www.verizon.com\/business\/en-gb\/resources\/reports\/dbir\/2021\/data-breach-statistics-by-industry\/\" target=\"_blank\">Verizon report<\/a>, 2021 saw the highest average <a rel=\"noreferrer noopener\" href=\"https:\/\/www.upguard.com\/blog\/cost-of-data-breach\" data-type=\"URL\" data-id=\"https:\/\/www.upguard.com\/blog\/cost-of-data-breach\" target=\"_blank\">cost of data breaches<\/a> in 17 years, amounting to US$4.24 million. It echoes the results of the year before, in which the <a rel=\"noreferrer noopener\" href=\"https:\/\/www.ic3.gov\/Media\/PDF\/AnnualReport\/2020_IC3Report.pdf\" target=\"_blank\">Federal Bureau of Investigation\u2019s (FBI) Internet Crime Center (IC3)<\/a> received a record-breaking 791,790 cybercrime complaints, responsible for US$4.2 billion in victim losses.<br><br>To keep your website \u2013 and your customers\u2019 information \u2013 secure and protected \u2013 it can pay to enhance your website with the following security features:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Install an SSL (Secure Socket Layer) Certificate<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">This ensures that all data passed between the web server and browser remains private.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Set up multi-factor authentication<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You never know when and where your passwords might get compromised. That\u2019s why setting up a second authentication factor to verify a login attempt is essential for maintaining the integrity of your accounts. Likewise, changing your passwords regularly can also <a rel=\"noreferrer noopener\" href=\"https:\/\/www.ipvanish.com\/blog\/delete-saved-passwords-google-chrome\/\" data-type=\"URL\" data-id=\"https:\/\/www.ipvanish.com\/blog\/delete-saved-passwords-google-chrome\/\" target=\"_blank\">boost security<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Use a VPN service to protect consumer&#8217;s data<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With your consumer\u2019s data and profits at high risk, businesses are encouraged to use a professional type of <a href=\"https:\/\/cybernews.com\/best-vpn\/\" target=\"_blank\" rel=\"noreferrer noopener\">VPN service<\/a> from\u00a0<a href=\"https:\/\/www.goodaccess.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">GoodAccess<\/a>. This is especially useful when you have medium to large teams from different parts of the world accessing your precious data.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Choose plug-ins carefully<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">While plug-ins can enhance the digital customer experience of your website, it\u2019s important to be careful to not compromise your website. For a list of safe plug-ins, check out this list of the <a href=\"https:\/\/www.g2.com\/categories\/website-security\" target=\"_blank\" rel=\"noopener\">Best Website Security Software<\/a> for your website.<\/p>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/bixbang-minimalist-ecommerce-shopify-template-CY28U5L\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Bixbang | Minimalist eCommerce Shopify Template        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            SpyroPress        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/438a456a-f910-44a9-8f39-bc33dd66abc3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=7dca8a82a7c13941fe77d725dbe24819bfc63ab1815cd09c3958f32703df262e\"\n            alt=\"Bixbang | Minimalist eCommerce Shopify Template\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/wp-ultimate-firewall-performance-security-ZYNLMYB\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WP Ultimate Firewall &#8211; Performance &amp; Security        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            divcoderPlugins        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/554a9544-0424-4cd4-aa8e-d78f99a8476b?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=7ffc79d3f51934acc2cfd79e95bc43d496e8d665dfc1d7357c2a83d4e27971cb\"\n            alt=\"WP Ultimate Firewall - Performance &amp; Security\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/blocker-firewall-wordpress-security-C8VN6SW\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Blocker Firewall &#8211; WordPress Security        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            divcoderPlugins        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0176221d-6294-4988-a264-8e8272b237c8?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=20200b65fb30961e8b4c9d41c1cec2f18e11b81d043fef717a2fa812d94e1510\"\n            alt=\"Blocker Firewall - WordPress Security\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">4. Shopping Cart and Checkout Buttons<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/65b3f8b2-73e0-40c4-9f25-e245bf6842b3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=92194e9c7bb588516088946665581fbe27eb2b65b07cc81f486afda9846265db\"\n                            alt=\"Max Shop - Ecommerce HTML Template\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Max Shop &#8211; Ecommerce HTML Template            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/ThemeWisdom\" target=\"_blank\">\n                    ThemeWisdom                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/web-templates\" target=\"_blank\">\n                    Web Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/max-shop-ecommerce-html-template-DSEK9E\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">An eCommerce website\u2019s primary goal is to gain revenue, and an optimized shopping cart feature will only help you maximize this. When it comes to <a rel=\"noreferrer noopener\" href=\"https:\/\/debutify.com\/guides\/the-ultimate-cart-abandonment-guide\/\" target=\"_blank\">optimizing your shopping cart<\/a>, customers expect features such as fast service, seamless checkout, trustworthy payment options, and even the option to preview their orders before completing a purchase.&nbsp;So, consider using a <a rel=\"noreferrer noopener\" href=\"https:\/\/virtocommerce.com\/headless-ecommerce\" data-type=\"URL\" data-id=\"https:\/\/virtocommerce.com\/headless-ecommerce\" target=\"_blank\">headless eCommerce platform<\/a> solution as it will allow you to customize your site&#8217;s checkout the way you want and make it simple for your customers. A <a href=\"https:\/\/vuestorefront.io\/headless-architecture\" data-type=\"URL\" data-id=\"https:\/\/vuestorefront.io\/headless-architecture\" target=\"_blank\" rel=\"noreferrer noopener\">headless architecture<\/a> separates the front and back ends, providing more flexibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your customers encounter barriers or difficulties during their customer journey, it can greatly affect their decision to buy from your brand. According to <a href=\"https:\/\/baymard.com\/lists\/cart-abandonment-rate\" target=\"_blank\" rel=\"noopener\">Baymard<\/a>, these barrieres resulted in an average cart abandonment rate of 69.82%, while retail, fashion, and travel industries posted a higher abandonment rate of 81%. To avoid your customers bailing on your brand, here are some best practices to follow.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Make your products clickable<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">This is so customers can review the details of the product before they buy. Give them the option to view product attributes such as size, color, and model, to help them avoid completing an order by mistake. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TradeSafe&nbsp;is a perfect example of a site where all listed products are clickable with a direct add-to-cart option. Customers can easily go to the details page to check the product details before making a purchase. However, they can easily add the product to their cart to make a purchase.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Optimize product names and details<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Use SEO-related keywords in the headers of your product page, and ensure the product name is scattered throughout the product description. Make the product name clickable, use words familiar to your audience, and itemize every detail \u2013 including the price, shipping details, and description.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Display several checkout buttons<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Placing a checkout button in several different locations ensures that website visitors will see them, no matter where they are on your site. It should be easy to find and in their line of sight, which will help to <a href=\"https:\/\/adoric.com\/blog\/how-to-fix-low-conversion-rate-on-shopify\/\" target=\"_blank\" rel=\"noreferrer noopener\">increase your conversion rate<\/a>.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.dior.com\/en_us\/products\/beauty-Y1996003\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"673\" height=\"741\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/Dior.png\" alt=\"Shopping Cart and Checkout Buttons - Dior\" class=\"wp-image-82283\" \/><\/a><\/figure>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/max-shop-ecommerce-html-template-DSEK9E\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Max Shop &#8211; Ecommerce HTML Template        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            ThemeWisdom        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/65b3f8b2-73e0-40c4-9f25-e245bf6842b3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=92194e9c7bb588516088946665581fbe27eb2b65b07cc81f486afda9846265db\"\n            alt=\"Max Shop - Ecommerce HTML Template\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/15-shopping-cart-and-basket-icons-5S37NR\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            15 Shopping Cart and Basket Icons        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            creativevip        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/b54065ca-b0fb-4fb3-90fd-d183723bb328?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=d465bb2a05e626775da922448fe02560c724667865d2d84700de3518a9cb8086\"\n            alt=\"15 Shopping Cart and Basket Icons\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/shopping-carts-baskets-icons-85NL85F\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Shopping Carts &amp; Baskets Icons        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            polshindanil        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/c64c7ad5-4519-463e-ae00-0a1bd7c01ea3?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=056cab824e147a8031437ff1813a16bb5e7dd9c7101badfc655cec6d3235838d\"\n            alt=\"Shopping Carts &amp; Baskets Icons\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">5. Offer Multiple Payment Options<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/6c73598d-2d26-4ada-9eab-9a431397be01?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=4ca0c13279f3966585b6a57c138268fcc666376026f4bf564723e5eb042db2f2\"\n                            alt=\"WordPress PayPal Button Plugin\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                WordPress PayPal Button Plugin            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/Elfsight\" target=\"_blank\">\n                    Elfsight                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/wordpress\" target=\"_blank\">\n                    WordPress                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/wordpress-paypal-button-plugin-4JQBE9H\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">Your eCommerce website should also be flexible in terms of payment options and methods. While you should know what specific payment method your target audience prefers, having other options available can enhance the customer experience.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mobile payments such as Venmo, cryptocurrencies, and digital wallets are among the emerging preferred alternative payment methods. In fact, a <a rel=\"noreferrer noopener\" href=\"https:\/\/www.fiserv.com\/en\/about-fiserv\/resource-center\/consumer-research\/2021-expectations-experiences-fintech-adoption.html\" target=\"_blank\">Fiserve 2021 consumer research<\/a> reports that 6 out of 10 Gen Z and millennial consumers want their bank to hold cryptocurrencies. While you can still offer traditional payment methods such as bank transfer and credit card, the appeal of these new methods often stems from the customer&#8217;s desire to protect their data. For instance, <a href=\"https:\/\/www.getyooz.com\/blog\/what-is-a-virtual-credit-card\" data-type=\"URL\" data-id=\"https:\/\/www.getyooz.com\/blog\/what-is-a-virtual-credit-card\" target=\"_blank\" rel=\"noreferrer noopener\">virtual online cards<\/a> provide an extra layer of security, giving customers more control over their personal information when making transactions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For a higher chance of <a href=\"https:\/\/www.ordergroove.com\/blog\/customer-retention-examples\/\" data-type=\"URL\" data-id=\"https:\/\/www.ordergroove.com\/blog\/customer-retention-examples\/\" target=\"_blank\" rel=\"noreferrer noopener\">customer retention<\/a> and customer loyalty growth, here are some best practices you can apply to your eCommerce website this 2022.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Offer various payment methods<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You will never know when a payment channel may be down, so it pays to have other options available. Doing so will make your website more flexible, and perhaps be the difference between an abandoned cart and a sale.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Display your payment options prominently before checkout<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">One way to build trust with your clients is to reassure them they have plenty of options to complete their purchase. Check out how eBay displays multiple payment options, detailing the information needed to complete the purchase. Clients can even switch currencies for their payment.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"678\" height=\"699\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/checkout.png\" alt=\"Multiple payment options\" class=\"wp-image-82284\" \/><\/figure>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/wordpress-paypal-button-plugin-4JQBE9H\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WordPress PayPal Button Plugin        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Elfsight        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/6c73598d-2d26-4ada-9eab-9a431397be01?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=4ca0c13279f3966585b6a57c138268fcc666376026f4bf564723e5eb042db2f2\"\n            alt=\"WordPress PayPal Button Plugin\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/switch-payment-app-elementor-template-kit-AQ4339Y\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Switch &#8211; Payment App Elementor Template Kit        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            onecontributor        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-template-kits-cover-images\/files\/376656964\/cover.jpg?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=752fb9bf41d36252840df11144634b479dfe03494fa330b06c01ec6e5b11398a\"\n            alt=\"Switch - Payment App Elementor Template Kit\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/pancakeswap-api-for-cryptopay-woocommerce-SSEJ4T8\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            PancakeSwap API for CryptoPay WooCommerce        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            BeycanPress        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/009279ce-bf80-4c55-b196-115b8130242e?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=89e64f8a791294e88c2c8a6e45e4869851ebe226829102a700343367991360a9\"\n            alt=\"PancakeSwap API for CryptoPay WooCommerce\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">6. Detailed Shipping and Return Information<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/8f587729-0892-4048-a885-13e6815e84ed?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=06eb89d736c0dfed879fb53909be217d137a3dab610c47293448a230475ed228\"\n                            alt=\"Dking \u2013 Multipurpose eCommerce Shopify Theme\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/4d7bef11-d59f-403f-be35-26db03db2a8f?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=8cd8ad44b725330c07b2bbf239859aa5dc4ca02da65893958012f40ee819eb94\"\n                            alt=\"Dking \u2013 Multipurpose eCommerce Shopify Theme\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Dking \u2013 Multipurpose eCommerce Shopify Theme            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/codecarnival\" target=\"_blank\">\n                    codecarnival                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/cms-templates\" target=\"_blank\">\n                    CMS Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/dking-multipurpose-ecommerce-shopify-theme-VGPUBZ8\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">The global pandemic caused a drastic shift in <a href=\"https:\/\/redstagfulfillment.com\/supply-chain-management-resource-guide\/\" data-type=\"URL\" data-id=\"https:\/\/redstagfulfillment.com\/supply-chain-management-resource-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">how shipping and supply chains operate<\/a> globally, and as a result, consumer behavior also changed. To cope, it\u2019s important that brands manage customers&#8217; expectations.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In recent <a href=\"https:\/\/www.shopify.com\/research\/future-of-commerce\" target=\"_blank\" rel=\"noreferrer noopener\">research<\/a>, Shopify determined that there are two consumer behaviors eCommerce owners must understand. First, 75% of shoppers claim that <a rel=\"noreferrer noopener\" href=\"https:\/\/blog.avada.io\/resources\/set-up-to-do-free-plus-shipping-shopify.html\" data-type=\"URL\" data-id=\"https:\/\/blog.avada.io\/resources\/set-up-to-do-free-plus-shipping-shopify.html\" target=\"_blank\">free shipping<\/a> greatly influences their decision to check out an item. While 68% of consumers prefer to see shipping costs upfront before making a purchase.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To enhance trust and set expectations, it\u2019s important to display whether your website offers free or paid shipping. Failing to do so may lead to abandoned carts, or even customers shifting to a competitor brand.<br><br>Another thing you should consider on your checkout page is informing clients of your return process. This is because <a rel=\"noreferrer noopener\" href=\"https:\/\/www.invespcro.com\/blog\/ecommerce-product-return-rate-statistics\/\" target=\"_blank\">92% of consumers will buy again if the return process is easy.<\/a><strong>&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you give your customers a great user experience, they will become repeat customers. This not only helps in reducing losses but also in <a href=\"https:\/\/www.close.com\/guides\/what-is-a-crm\" data-type=\"URL\" data-id=\"https:\/\/www.close.com\/guides\/what-is-a-crm\" target=\"_blank\" rel=\"noreferrer noopener\">creating better customer relationships<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To address these changes in customer behavior, here are some best practices:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Display whether the item is on-hand and has remaining stock<\/li>\n\n\n\n<li>Inform customers about your returns process and expected arrival times.<\/li>\n\n\n\n<li>Offer real-time customer service options to cater to queries.<\/li>\n\n\n\n<li>Display Shipping Policy, as well as your Return Policy.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Check out eBay\u2019s Shipping and Returns policies for an idea of how to do it well.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1207\" height=\"559\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/shipping.png\" alt=\"\" class=\"wp-image-82286\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/shipping.png 1207w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/shipping-768x356.png 768w\" sizes=\"(max-width: 1207px) 100vw, 1207px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1197\" height=\"398\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/returns.png\" alt=\"\" class=\"wp-image-82285\" style=\"width:840px;height:279px\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/returns.png 1197w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/returns-768x255.png 768w\" sizes=\"(max-width: 1197px) 100vw, 1197px\" \/><figcaption class=\"wp-element-caption\"><br><\/figcaption><\/figure>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/dking-multipurpose-ecommerce-shopify-theme-VGPUBZ8\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Dking \u2013 Multipurpose eCommerce Shopify Theme        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            codecarnival        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/8f587729-0892-4048-a885-13e6815e84ed?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=06eb89d736c0dfed879fb53909be217d137a3dab610c47293448a230475ed228\"\n            alt=\"Dking \u2013 Multipurpose eCommerce Shopify Theme\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/shipping-details-plugin-for-woocommerce-E37EAM7\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Shipping Details Plugin for WooCommerce        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            patsatech        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/dd61c524-934e-41ab-a9be-a32ecb485a43?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=d480d4214d0274bb4064cfe3d9d325b2360fcad7d148f24378bb1f43f65ddbe0\"\n            alt=\"Shipping Details Plugin for WooCommerce\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/woocommerce-products-gallery-for-elementor-6HP7BBL\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WooCommerce Products Gallery for Elementor        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            ad-theme        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/129b01fc-62a6-4359-ae34-9546a0c636fe?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=38b092839ca1e45df0847cd139a669271ce70410b9a396cd3d325a70a8575fd2\"\n            alt=\"WooCommerce Products Gallery for Elementor\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">7. High-Quality Photos and Videos<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/62429cac-65ec-424a-bf8d-2fb5b2c6ba76?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=4f2caa1e9a28f00260321ace5186be522fff6acbb5aec52b619bf9aed3ce4947\"\n                            alt=\"Triablo - eCommerce Landing Page\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Triablo &#8211; eCommerce Landing Page            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/vsart\" target=\"_blank\">\n                    vsart                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/web-templates\" target=\"_blank\">\n                    Web Templates                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/triablo-ecommerce-landing-page-874JSC\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">The visual aspects of your website are the first thing to catch your users\u2019 eyes. So, the quality of photos and videos on your website can greatly influence a customer\u2019s first impression of your brand, with 93% of online buyers agreeing that <a href=\"https:\/\/www.splento.com\/blog\/photography\/product-photography-and-ecommerce\/\" target=\"_blank\" rel=\"noopener\">visual appearance is a key deciding factor in a purchasing decision<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses rely strongly on visual content. However, it\u2019s not enough for an eCommerce website in 2022 to just have high-quality images and videos \u2013 it\u2019s time for brands to level up.&nbsp;Here are some tips to level up your brand\u2019s visual content.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Shoppable images &amp; videos&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Optimize your images and videos to be \u2018shoppable\u2019, meaning that your customers can buy your products straight from your visual content. Social media platforms and even Google Lens now allow customers to use images as a direct link to purchase products.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Personalization<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">As AI improves over time, so will businesses\u2019 capacity to cater to their customers\u2019 needs. Beyond personalized subject lines and inserting their first name into comms, make it a point to <a href=\"https:\/\/www.bigcommerce.com\/blog\/personalized-marketing\/\" data-type=\"URL\" data-id=\"https:\/\/www.bigcommerce.com\/blog\/personalized-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">customize their digital experience<\/a> to your site by offering products suited to their region, demographic, and preferences.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>User-Generated Content (UGC)<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">User-generated content is content created by your customers themselves. It\u2019s a great way to generate social proof for your brand. In addition to photos and videos, UGC can also be reviews and testimonials \u2013 which can be invaluable to your brand. In fact, <a href=\"https:\/\/www.oberlo.com\/blog\/online-review-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">Oberlo<\/a> reports that 89 percent of consumers worldwide read reviews before buying products.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Augmented and Virtual Reality (AR\/VR)&nbsp;<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Artificial intelligence has come a long way, and now, augmented and virtual reality are becoming the norm. Brands are now enabling their customers to \u201ctry\u201d products before they buy them, using technology to allow users to experience a product or service before purchasing. This is what AR\/VR Technology can achieve \u2013 a mix of virtual and actual customer experience to inform purchasing decisions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To source high-quality videos, photos, and other elements needed for your website, <a href=\"https:\/\/themeforest.net\/category\/ecommerce\" target=\"_blank\" rel=\"noopener\">Envato<\/a> has a huge selection of options \u2013 specifically for eCommerce websites.<\/p>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/triablo-ecommerce-landing-page-874JSC\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Triablo &#8211; eCommerce Landing Page        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            vsart        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/62429cac-65ec-424a-bf8d-2fb5b2c6ba76?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=4f2caa1e9a28f00260321ace5186be522fff6acbb5aec52b619bf9aed3ce4947\"\n            alt=\"Triablo - eCommerce Landing Page\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/hurst-ecommerce-furniture-template-766JBH\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Hurst &#8211; eCommerce Furniture Template        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            codecarnival        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/a953c9ae-855a-4966-be40-58d3aaa3ede1?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=f8b384ee1a692f95040bd31c1b34b501d7bf5b3c497cd88fbbb0e0f14d4f3fc5\"\n            alt=\"Hurst - eCommerce Furniture Template\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/xton-ecommerce-html-template-8X2TNCB\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Xton &#8211; eCommerce HTML Template        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            HiBootstrap        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/f52accff-d53a-45fa-af62-bbab77c49575?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=56ef2e4009482a1ba9ebc0881358cbf10f60d282030f5617b7b449fd5fe8b859\"\n            alt=\"Xton - eCommerce HTML Template\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">8. Contact Page with Multiple Contact Options<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/d1c1cf13-195e-4b7d-a2ba-38a3e584d8b6?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=16946a6718d1c571b1864f74172487033a688034b6c086cdbc7cf2adc06a46f7\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/1e40df18-e754-4cb2-ba65-9e6ca51862bf?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=ed861c91c45e5c955958c7767c314e90a5eef82e218ac6a850c2be27bf9d67a2\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/a261a040-3dbe-4155-9cbd-a5dd7be0ba5a?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=163ad86c1581225a9be050677a97ddc8c50ebfd77cf7cc578d5e30419fdcc415\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/a69dcc29-6a25-4fd1-8fb9-4c7f962b2386?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=0d70db0f8c7f2a9cd55e9b98d97e5ddf10693ded6a20462e829b79982245a4e9\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/bca253a7-13e6-4531-aa56-ac5a233ba5a2?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=5d1551db163d07d802916b43ff57e6c3a8d821839d2491255b125b205dc5a5d3\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/dad6b4d5-adc9-4a65-a27a-9bb3e5155c44?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=0e701425c81ae65ead371e53b4c8d95e4e5c578f9077ff17fb0f8a19cd169509\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/e0aa7d1e-a450-45ad-bc0a-0b73739af51b?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=8912212578774914d52a81b5b724f7f654acaad7852dfe0a45927b80aac0aa90\"\n                            alt=\"Facebook Customer Chat for WordPress\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                Facebook Customer Chat for WordPress            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/looks_awesome\" target=\"_blank\">\n                    looks_awesome                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/wordpress\" target=\"_blank\">\n                    WordPress                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/facebook-customer-chat-for-wordpress-WND26EU\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">So once you\u2019ve convinced a customer to buy your products and trust your brand, what happens next? This is where it\u2019s important to build a relationship with your customers. In addition to <a rel=\"noreferrer noopener\" href=\"https:\/\/www.voilanorbert.com\/email-finder\/\" data-type=\"URL\" data-id=\"https:\/\/www.voilanorbert.com\/email-finder\/\" target=\"_blank\">finding their email address<\/a> and adding them to your mailing list, it doesn\u2019t hurt that you have an on-site option where your customers can reach you should they have questions, clarifications, concerns or feedback. This could be in the form of <a href=\"https:\/\/scribehow.com\/library\/how-to-write-faq-page\" data-type=\"URL\" data-id=\"https:\/\/scribehow.com\/library\/how-to-write-faq-page\" target=\"_blank\" rel=\"noreferrer noopener\">FAQs (Frequently Asked Questions)<\/a>, a contact form, or a live chat. <a href=\"https:\/\/www.hubspot.com\/company\/contact\" target=\"_blank\" rel=\"noopener\">Hubspot\u2019s contact page<\/a> caters to a variety of different contact methods.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1600\" height=\"775\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/contact.png\" alt=\"Hubspot\u2019s contact page\" class=\"wp-image-82287\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/contact.png 1600w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/contact-768x372.png 768w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/contact-1536x744.png 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/live-chat-facebook-wordpress-plugin-EBXK9DG\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Live Chat Facebook WordPress Plugin        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            kamleshyadav        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/032a6730-4e5a-43dc-a275-efe8957c15c4?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=69c9836a4e10c11a9f32eb810e26612d23af3479d8440b695b99fa5558f37dd2\"\n            alt=\"Live Chat Facebook WordPress Plugin\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/whatsapp-chit-chat-plugin-for-wordpress-298U3H7\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WhatsApp Chit Chat Plugin For WordPress        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            kamleshyadav        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/c80a7220-a894-4f91-a591-f3f666a0d21a?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=5c7884717aaa03eb5108be1ca686e7d8b5bb052ad0339d837be243afc676ca54\"\n            alt=\"WhatsApp Chit Chat Plugin For WordPress\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/facebook-customer-chat-for-wordpress-WND26EU\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Facebook Customer Chat for WordPress        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            looks_awesome        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/d1c1cf13-195e-4b7d-a2ba-38a3e584d8b6?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=16946a6718d1c571b1864f74172487033a688034b6c086cdbc7cf2adc06a46f7\"\n            alt=\"Facebook Customer Chat for WordPress\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">9. Create an Omnichannel Platform<\/h3>\n\n\n\n<section class=\"elements-gallery\">\n    <div class=\"elements-gallery__slider\">\n        <div class=\"slider\">\n            <div class=\"slider__items swiper-wrapper\">\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0a0ce6cd-af53-4a34-8f92-eb540c721788?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=677bb2a12159e8a8bca86eb760a76cfe1591a28a38b8c62903bc283b88514bb1\"\n                            alt=\"WordPress Support All-In-One\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/8cb1ef7e-2ce8-4f48-b0f1-2a3e60e4896a?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=1b1d88f2c605ad55333e553787bc97f57efe569f56019cf92b6981eed640f2af\"\n                            alt=\"WordPress Support All-In-One\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/97585c74-f94c-4f23-b489-64dac35152df?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=cf9bcd5019cdaf09fcb2535661b1201a6c48a2d239929521c6ecb794fccc2be5\"\n                            alt=\"WordPress Support All-In-One\"\n                        >\n                    <\/div>\n                                    <div class=\"slider__item swiper-slide\">\n                        <img decoding=\"async\"\n                            class=\"slider__image\"\n                            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-preview-images\/c5c59e04-01fb-4f8e-a305-b3e3f63d9a5f?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=856f0ebe00a59bc909a72e3d678b1e7aea13a77551bd2e8ef5e4f3b719487aae\"\n                            alt=\"WordPress Support All-In-One\"\n                        >\n                    <\/div>\n                            <\/div>\n\n            <div class=\"slider__controls\">\n                <a class=\"slider__control slider__control--prev\" href=\"#\">\n                    &lt;\n                <\/a>\n                <a class=\"slider__control slider__control--next\" href=\"#\">\n                    &gt;\n                <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n\n    <div class=\"elements-gallery__info\">\n        <div class=\"elements-gallery__info-left\">\n            <h3 class=\"elements-gallery__title\">\n                WordPress Support All-In-One            <\/h3>\n\n            <div class=\"elements-gallery__meta\">\n                By\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--author\" href=\"https:\/\/elements.envato.com\/user\/NinjaTeam\" target=\"_blank\">\n                    NinjaTeam                <\/a>\n                in\n                <a class=\"elements-gallery__meta-link elements-gallery__meta-link--category\" href=\"https:\/\/elements.envato.com\/wordpress\" target=\"_blank\">\n                    WordPress                <\/a>\n            <\/div>\n        <\/div>\n\n        <div class=\"elements-gallery__info-right\">\n            <a class=\"elements-gallery__more\" href=\"https:\/\/elements.envato.com\/wordpress-support-all-in-one-UZ5M6HC\" target=\"_blank\">\n                View more\n            <\/a>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\">Now that you have an optimized eCommerce website, it\u2019s important to increase your reach by creating <a href=\"https:\/\/www.bigcommerce.com\/articles\/omnichannel-retail\/selling-on-tiktok\/\" target=\"_blank\" rel=\"noreferrer noopener\">an omnichannel platform<\/a>.&nbsp;An omnichannel platform will help you connect with your customers and provide a seamless customer experience without users having to log in to various social media channels and other platforms.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With an omnichannel platform, you can meet your customers wherever they are and give them a consistent level of service across their chosen communication channels. When you integrate an <a href=\"https:\/\/www.ringcentral.com\/social-media-customer-service.html\" target=\"_blank\" rel=\"noreferrer noopener\">omnichannel social media customer service<\/a> into your website, customers can choose how they want to interact. Plus, you can even sync it together with your <a rel=\"noreferrer noopener\" href=\"https:\/\/www.founderjar.com\/crm-process\/\" data-type=\"URL\" data-id=\"https:\/\/www.founderjar.com\/crm-process\/\" target=\"_blank\">customer relationship management process<\/a> and add another layer of personalization.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/omnichannel-customer-service\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" width=\"1274\" height=\"652\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/omnichannel.png\" alt=\"Omnichannel Commerce Platform - Ring Central\" class=\"wp-image-82288\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/omnichannel.png 1274w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/04\/omnichannel-768x393.png 768w\" sizes=\"(max-width: 1274px) 100vw, 1274px\" \/><\/a><\/figure>\n\n\n\n<section class=\"elements-product-embed elements-product-embed--carousel elements-product-embed--has-info elements-product-embed--count-3\">\n            <div class=\"elements-product-embed__info\">\n                            <div class=\"elements-product-embed__info-left\">\n                    <h3 class=\"elements-product-embed__title\">\n                                                    Unlimited <span><a href=\"https:\/\/elements.envato.com\/all-items\"><strong>Creative Assets<\/strong><\/a><\/span>. Access to <a href=\"https:\/\/elements.envato.com\/ai\/\"><strong>AI Tools<\/strong><\/a>.\n                                            <\/h3>\n                <\/div>\n            \n                            <div class=\"elements-product-embed__info-right\">\n                    <a class=\"elements-product-embed__more\" href=\"https:\/\/elements.envato.com\/\" target=\"_blank\">View all<\/a>\n                <\/div>\n                    <\/div>\n    \n    <div class=\"slider\">\n    <div class=\"slider__items\">\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/wordpress-support-all-in-one-UZ5M6HC\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WordPress Support All-In-One        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            NinjaTeam        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0a0ce6cd-af53-4a34-8f92-eb540c721788?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=677bb2a12159e8a8bca86eb760a76cfe1591a28a38b8c62903bc283b88514bb1\"\n            alt=\"WordPress Support All-In-One\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/wordpress-whatsapp-chat-plugin-KA7Q9TV\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            WordPress WhatsApp Chat Plugin        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            Elfsight        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/003fe606-eefc-46f1-83a4-c321ab54a698?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=ffd0bff845b7a3e7af8868cd7891abd3d83f2edb4ca168af557b75468862775c\"\n            alt=\"WordPress WhatsApp Chat Plugin\"\n        >\n    <\/div>\n            <\/div>\n                    <div class=\"slider__item\">\n                <div class=\"elements-product-embed__item\">\n    <a class=\"elements-product-embed__link\" href=\"https:\/\/elements.envato.com\/chatty-chatbot-TBZXDQ\" target=\"_blank\"><\/a>\n\n    <div class=\"elements-product-embed__meta\">\n        <h3 class=\"elements-product-embed__meta-item elements-product-embed__meta-item--title\">\n            Chatty Chatbot        <\/h3>\n        <span class=\"elements-product-embed__meta-item elements-product-embed__meta-item--author\">\n            WebDonut        <\/span>\n    <\/div>\n\n            <img decoding=\"async\"\n            class=\"elements-product-embed__image\"\n            src=\"https:\/\/elements-resized.envatousercontent.com\/elements-cover-images\/0c5b8403-1d8e-457d-bd9b-5466be6a6dfb?format=auto&#038;cf_fit=contain&#038;w=900&#038;s=14890ab12b275bc81e112ab183a9b0f62f7ecab11c8a59cc81df9b4ef097fe2d\"\n            alt=\"Chatty Chatbot\"\n        >\n    <\/div>\n            <\/div>\n        \n            <\/div>\n\n    <div class=\"slider__controls\">\n        <a class=\"slider__control slider__control--prev\" href=\"#\">\n            &lt;\n        <\/a>\n        <a class=\"slider__control slider__control--next\" href=\"#\">\n            &gt;\n        <\/a>\n    <\/div>\n<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\">10. CRM (Customer Relationship Manager)<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1200\" height=\"628\" src=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/10\/benefits-of-crm.png\" alt=\"\" class=\"wp-image-82726\" srcset=\"https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/10\/benefits-of-crm.png 1200w, https:\/\/elements.envato.com\/learn\/wp-content\/uploads\/2022\/10\/benefits-of-crm-768x402.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">eCommerce companies need to deliver good <a href=\"https:\/\/www.dialpad.com\/guides\/digital-customer-service\/\" data-type=\"URL\" data-id=\"https:\/\/www.dialpad.com\/guides\/digital-customer-service\/\" target=\"_blank\" rel=\"noreferrer noopener\">digital customer service<\/a>. Many initiatives can accomplish this goal, but a CRM is an essential feature for any successful eCommerce website. A CRM platform centralizes communications from multiple channels, providing tools to understand your customer&#8217;s behavior for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer Success;<\/li>\n\n\n\n<li>Marketing initiatives;<\/li>\n\n\n\n<li>Lead conversion;<\/li>\n\n\n\n<li>And many other aspects.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;When choosing a CRM, look for characteristics such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Flexibility;<\/li>\n\n\n\n<li>Integration with your main communication channels;<\/li>\n\n\n\n<li>Tools for optimizing your team&#8217;s work;<\/li>\n\n\n\n<li>Capability to behave as an Operational CRM, Analytical CRM, or Collaborative CRM;<\/li>\n\n\n\n<li>Any other peculiarity that your brand needs to provide the best customer service possible.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For businesses considering&nbsp;<a href=\"https:\/\/thecxlead.com\/tools\/best-customer-service-outsourcing-companies\/\" target=\"_blank\" rel=\"noreferrer noopener\">outsourcing customer service<\/a>, a robust CRM becomes even more crucial as it facilitates seamless communication between in-house teams and external support providers.An excellent example of a CRM platform is&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.kommo.com\" target=\"_blank\">Kommo<\/a>. With many of the above characteristics, Kommo can help companies and operations of all shapes and sizes. Offering competitive pricing, it&#8217;s a great addition to eCommerce websites that want to improve their customer service without reducing their competitiveness or profit margin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Optimize Your eCommerce Website in 2022<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">An optimized eCommerce Website can greatly impact your business. While it\u2019s only one element of your <a href=\"https:\/\/theecommmanager.com\/best-eccomerce-marketing-tools\/\" target=\"_blank\" rel=\"noopener\">marketing tools<\/a> and strategies, it\u2019s a major player that could make or break the success of your <a href=\"https:\/\/www.ecommerceceo.com\/start-ecommerce-business\/\" data-type=\"URL\" data-id=\"https:\/\/www.ecommerceceo.com\/start-ecommerce-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">eCommerce business<\/a>. Don\u2019t miss the eCommerce train! Optimize your website today and take your brand to the next level.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here are the must-have elements of a successful eCommerce website.<\/p>\n","protected":false},"author":73,"featured_media":82292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[211,207],"tags":[],"class_list":["post-71430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","category-web-design"],"acf":[],"_links":{"self":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/71430","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/users\/73"}],"replies":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/comments?post=71430"}],"version-history":[{"count":0,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/posts\/71430\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media\/82292"}],"wp:attachment":[{"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/media?parent=71430"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/categories?post=71430"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elements.envato.com\/learn\/wp-json\/wp\/v2\/tags?post=71430"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}